Now in its fifth year, the Class of 2014 study from Achievers and ConnectEDU provides an in-depth view into what recent grads expect in the workplace. Don’t miss the opportunity to understand the Millennial perspective in order to attract, retain, and inspire tomorrow’s top talent.
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Agenda
1. Millennials’ great expectations
2. Attracting tomorrow’s leaders
3. Recognizing the new workforce
4. Engaging & retaining Millennials
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Who is the Class of 2014?
What can we learn about this generation that will help
employers better recruit, retain, and engage top talent?
Survey Methodology:
• Over 15,300 university juniors and seniors responded to the survey nationally
• Responses from:
- ALL states
- 49% private university, 40% public university, 12% tech / community college
- 42% female, 36% male, 22% rather not say
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1. By 2018, >50% of the workforce will be Millennials
2. 58% would accept a 15% pay cut if it meant
working for a company with a great culture & values
3. 40% want to serve in a leadership capacity
Who are the Millennials?
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Action item: Build your brand
• Recognizable, reliable, and desirable
• Maintain a presence on college campuses
• Target specific universities
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Action item: Social recruiting strategy
• College-focused and up to date career content
• Utilize social networks
• Glassdoor: Treat candidates like customers
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When deciding where to work, what is most important to you?
(weighted rank out of 13)
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Action Item: Give Opportunities to Contribute
• Drives engagement
• Fosters innovation
• Gives a sense of ownership
• Mastery, Autonomy, Purpose
Red Tree Learning & Development, 2012
Half of Millennials
Would rather have no job
than have a job they hate
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Maslow’s Hierarchy of Needs
Salary & Rewards
Job Security
Culture & Values
Recognition
Success
Physiological
Safety / Security
Social / Belonging
Self Esteem
Self
Actualization
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Action item: Outline career paths
• Salary alone won’t retain Millennials
• Illustrate opportunity for career growth
• Set benchmarks
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Rank the factors that will impact your engagement positively in the
workplace.
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Recap - The future of the workforce
• Attract tomorrow’s leaders
• Recognize & provide
consistent feedback
• Create an environment to
engage & retain
• Engagement inspires
performance
Creating a desirable workplace is not just for the Class of 2014
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